Quote and form leads
Forms that record consent and filter duplicates before delivery.
Lead generation traffic
Compliant, high-intent leads for any vertical.
CPL and CPA lead programmes built on quality over raw volume: tested small, proven, then scaled with budget following results.
- Optimised to
- Qualified leads and sales
- Pricing
- CPL or CPA
- Delivery
- Straight into your CRM
The funnel
Where we focus in the lead generation funnel.
We track every stage, so budget follows the traffic that reaches the end, not just the first click.
- ClickTraffic quality
- Form or quizForm completion rate
- Verified leadCost per qualified lead
- CustomerLead-to-sale rate
Lead generation, up close
Leads with consent and quality.
CPL and CPA programmes tested small, proven, then scaled.
Lead programmes
High-intent leads for finance, insurance, home services and more.
CPL and CPA
Pricing per lead or per action, agreed before anything is bought.
Ad formats
Formats that work for lead generation offers.
Every test plan mixes the formats that suit your offer and countries, then moves budget to whichever converts at your target cost. Each one is shown with an example ad.
Push
Fast, measurable volume for CPL offers.
- Reaches subscribers on the lock screen and the desktop
- A short message with an image and your call to action
- Works for first sign-ups and for bringing users back
Popunder
Scale and quick testing across markets.
- Your landing page opens behind the site
- Large volumes at a low cost per visit
- Placement-level data to build a whitelist early
In-page push
Engaging formats for quiz and prize-led funnels.
- Shown inside the page, with no subscription needed
- Works on iPhone, Android and desktop alike
- Notification-style creative with an image
Native
High-intent traffic for considered purchases.
- Matches the look of the articles around it
- Placed in recommendation widgets on content sites
- Suits advertorials and pre-landers
Pop
After a click, your offer opens in a new window in front of the page, for quick reach.
- Your offer opens in a new window over the page
- Seen straight away, right after the click
- Quick to launch, with placement-level data
Banner
Display banners in standard sizes on publisher sites, bought placement by placement.
- Standard banner sizes for desktop and mobile
- Image creative with your message and call to action
- Bought by placement, with lists you can keep or block
Direct click
Visitors land on your offer straight away, with clear intent.
- The visitor lands on your offer straight away
- No ad is shown first, so the intent is clear
- Fits pre-landers and short funnels
Domain parking
Type-in visitors from parked, expired and misspelled domains, matched to your offer.
- Type-in visitors from parked, expired and misspelled domains
- Keyword traffic matched to the topic
- No ad creative needed
Zero-click traffic
Redirect traffic that lands visitors on your offer without an ad click, bought by typo, keyword or domain topic.
- Misspelled domainsVisitors who mistype a website address, sent straight to your lead generation offer. Generic typos only, never trademarked brand names.
- Keyword trafficVisits matched to the words people type, so the traffic fits the intent behind your lead generation offer.
- Parked domainsVisitors to parked, unused domains, redirected to your lead generation offer when the domain topic matches.
Lead generation in numbers.
Why ProplexAds
Why lead generation advertisers work with us.
A media buying team that treats your budget as if it were its own.
Tracked to the result
Server-to-server postbacks match each conversion to the placement that sent it.
Compliance before launch
Creative, landing pages and targeting are checked against your vertical's rules before anything goes live.
Local-language creative
Every market gets creative written in its own language.
Every format in one plan
Push, in-page push, pop, popunder, banner, native, direct click and domain parking, tested side by side.
Test small, then scale
New formats and countries start with a test budget. Budget grows only where the numbers hold.
A report every week
Placement-level results, spend reconciliation and a call with your account manager.
Lead generation case studies.
Campaigns from our case studies, with client names kept private.
Case studies for lead generation offers are on the way. Meanwhile, see the results from our other campaigns.
Built for consent and lead quality.
Compliance is planned before launch, not fixed after a rejection.
- Consent captured and recorded on every form.
- Duplicate, bot and fake leads filtered before delivery.
- Suppression lists respected, so opted-out people are never contacted.
- Tested on a small budget before any scale-up.
For publishers
Have traffic? We buy it.
Websites, apps and domain portfolios can sell their traffic to us, and we match it to offers like these. Terms are agreed before a single visit is sent.
- Direct link
- Pop and popunder
- Push subscribers
- In-page push
- Banner zones
- Native widgets
- Domain and keyword traffic
- ApplySend your sites, apps or domains, countries and monthly visits.
- ReviewWe check the source and quality of your traffic and reply within 4 business hours.
- IntegrateYou get a redirect link or a tag, with instructions for your setup.
- Get paidYou're paid on the schedule and with the method in your terms.
How we work together.
A clear path from the first call to scale, with a written report every week.
Schedule an appointment
A 30-minute call about your offer, countries, payout and budget.
Plan and compliance check
Formats, budget, tracking and the rules for your vertical agreed before anything goes live.
Test launch
A controlled test to measure real cost and quality in your countries.
Scale what works
Budget moves to the best placements, weak ones are cut, and you get a written report every week.
Questions about lead generation campaigns.
Ask anything else in the chat, or schedule an appointment with our team.
Schedule an appointmentWith a controlled test budget to measure cost per lead and quality before scaling.
Finance, insurance and home services, sweepstakes, SaaS and more. Each has its own industry page with details.
We agree the delivery method with you, for example straight into your CRM, and filter duplicates before anything is sent.
Talk to our lead generation team.
Pick a time that suits you. We reply to every message within 4 business hours.
Have traffic to sell? Apply as a publisher.